Having a business related to beauty and wellness could be very lucrative. Year after year, billions of dollars are spent not only in America, but all over the world just on cosmetics, skin care and other beauty products. This is why it is not really surprising to see beauty related ventures sprouting all over town. Makeup artists, stylists, aestheticians, facialists and other professions related to beauty are probably the most in demand professions today. Beauty related professions provide a lot of opportunities for growth and profit which makes it the most sought after profession by both men and women all over the world.
A lot of people get scared to put up their own business related to beauty because of the high capital cost that it entails. Typically, putting up a business does entail a lot of expenses, but don’t let that hinder you from starting your own. If you don’t have enough money to rent a commercial space downtown for your new beauty venture, having a home based facial business is definitely a great way to start. With this, let me share to you some tips on how to start a facial business at the comforts of your own home.
1. Plan it well. You shouldn’t start a business, or any business for that matter without having a solid plan. Formalize your vision by writing a good business plan.
2. Be a licensed aesthetician. Prior to opening your business at home, you have to be armed with a solid knowledge on what you will do – and in this case, doing facial skin treatments. It’s very important that you become a licensed aesthetician first prior to opening your business. Of course, unless you’ll hire a licensed aesthetician to work for you.
3. Acquire all necessary permits. For any business to operate, you’ll need to register and get permits from the city officers.
4. Determine the location of your business in your house. It could be an extra room you have or a small nook in your living area. Once you already have designated a specific area, you can then decorate it accordingly. Invest in dividers, wall treatments and a good massage table which could double as a bed where your clients can lay down. Stock up on aromatherapy candles and essential oils. Make sure that you decorate it in such a way that it evokes peace, serenity and total relaxation. If you must change the paint, then do it.
5. Invest in a good skin care device. A good skin care device is essential in a facial business. There are a lot of devices available in the market today. Just make sure to get the best one, something that’s worth your money and something that really works. Having a good skin care device can actually boost your business’ popularity.
6. Spread the word, market your business well. There are different ways to market your new business. Putting up a website is one way to do so. If you have extra funds, you can also have some ads posted downtown and you could also give out flyers. It may be kind of “old school” but these methods still work especially if you’re promoting a local business. Make sure that you have some business cards printed so that when a client hops in, you can give a card.